Knowing Why You Work in Real Estate


Knowing Why You Sell Real EstateOne thing I’ve heard consistently and regularly from real estate agents is how much you love working with people. You enjoy the thrill of getting your clients the best deal possible and love the feeling of having been a part of a major life moment. You enjoy building relationships on trust and loyalty, and are humbed when clients send new business in the form of their cherished friends and family your way.

There’s a reason why you help people buy and sell real estate. A reason why you want to use your talents and strengths to serve clients. When you can articulate why you do what you do and live it, your energy reverberates, and people are drawn to you. They will see it in the way you do business and conduct your life. It’s natural that people get excited about what you do if you’re excited about it. People believe in you and what you do if you believe in yourself.

Knowing why you work in real estate is not just about you. It’s bigger than that. It is about inspiring your prospects and clients, being inspired yourself, meeting challenges and creating new opportunities. When you are inspired by what you do, work is not work. It’s not a chore to prospect or show homes. When you work hard and are connected to why you’re doing it, you naturally generate enthusiasm, fulfillment and purpose in your life. When you’re passionate about your work, then there is no choice but to work hard.

What do you wake up for in the morning? How does working in real estate fulfill you?

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